By joining you gain access to exclusive, money saving discounts on services and programs, legislative updates and advocacy as well as valuable educational opportunities. We aim to help you grow and protect your business, promote the retail industry and save your business money.


As the active voice of the retailing community, RAM represents members and their interests before all branches of state government in an effort to protect, preserve and promote the thriving retail sector of the Massachusetts economy. RAM's staff of registered lobbyists remains keenly engaged in the debate and discussion on both the legislative and regulatory fronts with regard to all issues that impact the retail community. RAM breaks down the issues so you can clearly see the potential impact they could have on your business.

State House Update: The Fall Agenda


Six Outstanding Retailers Awarded at 2017 RAM Annual Meeting and RAMAE Luncheon

We created the RAMAE’s 20 years ago as a way to shine a light on the hidden jewels of the retail industry here in Massachusetts.  It is vital to recognize those innovators that are doing it the right way for their customers, and to also hold them up as beacons for others to follow. Our 2017 winners are leading the way in our industry in these increasingly challenging times.

2017 RAMAE Winners

Sales Tax Initiative Leveraging Debate on How Government Affects Sales and Operating Costs on Main Streets

The Retailers Association of Massachusetts has been investing considerable time and resources this fall to qualify a ballot initiative to reduce the sales tax rate back to the 2009 level of 5.0%, as well as to authorize an annual August two day sales tax holiday.  Our membership polling clearly showed overwhelming support for the Association to take this rare step.  As an industry, we have not used the ballot initiative mechanism since 1994, when the voters approved a RAM sponsored measure to make Massachusetts the last state in the nation to allow stores to open on Sunday mornings, and on the three summer national holidays. .  

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Small Business Saturday, November 25

The NRF and RAM are proud to support Small Business Saturday®, which unites communities to support businesses on the Saturday after Thanksgiving. It's a holiday shopping tradition that celebrates all types of small businesses, and has special meaning for Main Street retailers heading into the busiest retail season.

Participating in Small Business Saturday is a great way to promote your business and reach new customers. Take advantage of all the resources available to help you and your business get the most out of Nov. 25. 

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Stable Consumer Confidence and Year to Date Trends Should Help Massachusetts Retailers Boost Sales

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Retail Association Multiple Employer 401k Retirement Plan Benefit 

Providing a retirement plan for your employees is not without its challenges. Access to the expertise and experience you need may seem beyond the financial reach of your business. In fact, that's just one reason why 86% of employers with less than 100 employees don't offer retirement plans to their workforce. And if you do have a plan, you know how expensive and time consuming it is.

RAM now has an option for members who currently have a 401k plan as well an option for members who want to create a 401k.

Click here to learn about both options.